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This classic design was created with one colour giving a clean corporate look emphasised by the use of capital letters. | By using a serif font with the symbol and strapline centered this gives a traditional symmetrical appearance. | For a contemporary feel with all lowercase letters for the name and an underline all in capital letters. Notice the way the font used matches the symbol. |
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| With this design a modern font all in lowercase gives a technical edge with the natural symbol in a complimentary colour. | This fluid symbol combined with a light font gives a feeling of movement and sophistication. | By using a non-serif italic font the name matches the movement of the symbol. |
